Archive for the ‘Environment and Renewable Energy’ Category

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Soaring Energy Demand Means Opportunities for U.S. Companies in Latin America

September 24, 2014

Marjorie Baker recently completed a summer internship with the International Trade Administration’s Office of the Western Hemisphere.

Register now for discover: the Americas

Energy consumption in Latin America is expected to more than double between 2010 and 2013.

More Latin Americans than ever are now members of the middle class, and sustained economic growth in the region has led to increased demand for energy.

Energy consumption is projected to more than double in Latin America between 2010 and 2030, and this will transform the continent’s energy sector, creating new opportunities for U.S. companies.

As part of the federal government’s Look South initiative, the International Trade Administration (ITA) has published a series of best prospect sector reports for our 11 Free Trade Agreement partners in Latin America (Chile, Colombia, Costa Rica, Dominican Republic, El Salvador, Guatemala, Honduras, Mexico, Nicaragua, Panama, and Peru).

Our on-the-ground experts have identified the following countries as especially attractive for U.S. energy sector exporters:

We are also leading several U.S. companies on a renewable energy trade mission to Peru in November, and we look forward to new opportunities and new business deals as a result of that mission.

The energy sectors of these countries face challenges in terms of generating, distributing, and transmitting power, and that means there are a wide variety of opportunities for U.S. companies.

One way to learn about these opportunities and how to take advantage of them is at the upcoming DISCOVER GLOBAL MARKETS: The Americas forum in Charlotte, N.C., Oct. 29-31.

Register now for discover: the Americas

This forum will be the premier international business conference for U.S. executives to explore new market development strategies in the Americas, featuring:

  • One-on-one appointments with a buying delegation from Mexico;
  • Opportunities to meet with commercial diplomats who work in these markets every day; and
  • A breakout session focusing specifically on energy opportunities across the hemisphere.

We hope to see many U.S. companies taking advantage of the promising opportunities in Latin America!

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Supporting the Best Environment for U.S. Exporters

July 24, 2014

This post originally appeared on the Department of Commerce blog.

The ITA Environmental Technology Team is ready to support your business!

The ITA Environmental Technology Team is ready to support your business!

One way the International Trade Administration (ITA) supports U.S. exporters is through specific teams of specialists who focus on specific industry sectors.

From marine technology, to health care, to automobile manufacturing, ITA offers export support in a variety of sectors.

To promote professional development and to make sure our specialists stay on top of the latest business trends and opportunities, our teams come together to share lessons learned, study best practices, and discuss ways their industry is changing.

This month, the Environmental Technology team did just that.

Their week-long conference included various seminars which built on existing knowledge of export policies and emerging environmental technologies. These conferences benefit exporters because they keep the commercial service specialists up to date on the latest and greatest in their industry. The main focus of this year’s training sessions was ways the team can address pollution issues related to water, air, and soil, and to learn about new recycling technologies.

Other ways ITA supports environmental technology exporters are through programs such as;

The environmental sector is a large and growing industry. Environmental technologies make up a $735 billion global market with U.S. exports currently comprising about $45 billion of this market. Therefore there is much growth potential for U.S. envirotech exporters.

Industry-specific offices are just one of the ways ITA constantly works to make exporting easier for American businesses.

You can find out more about our industry teams and how they support exporters at export.gov. Or you can contact the Environmental Technology Team so they can help lead you in the right direction.

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Exploring Top Markets for Renewable Energy Exporters

March 12, 2014

Cora Dickson and Ryan Mulholland are Renewable Energy Analysts in ITA’s Office of Energy and Environmental Industries.

Join the ITA Renewable Energy team on Twitter to ask questions and learn more about the report. Ask questions using #REtopmarkets.

We were glad to join the American Council on Renewable Energy for a Twitter chat about the top renewable energy export markets.

As demand for clean energy grows throughout the world, how does a renewable energy company develop its export strategy?

Renewable energy is a sector that is notoriously difficult to predict.  The rapidly changing technology and policy environment can make it challenging for businesses to explore new markets and create an export strategy.

Here at ITA, we are committed to supporting renewable energy exporters by providing the most timely, accurate, and valuable information necessary to compete effectively in international markets. We put together a new report – the 2014 Renewable Energy Top Markets for U.S. Exports Report – to help exporters determine which markets may yield the most near-term renewable energy opportunities.

Exporters can find information on potential U.S. exports of goods related to renewable energy by both market and sector through 2015. Information is included for the wind, solar, geothermal, hydro, ethanol, and wood pellet (biomass) sectors. Please note that the analysis does not describe investment opportunities or even the fastest growing markets – instead, it shows where ITA believes most U.S. renewable energy exports will go in the near-term.

To undertake the analysis, we gathered data on 75 markets, including:

  • Projected capacity installations by market and by subsector;
  • The projected capital cost of a market’s projected capacity growth;
  • Each market’s projected consumption of ethanol and biomass pellets;
  • Expected import market size based on historical imports, manufacturing capacity, etc.; and
  • Projected U.S. market share in each market.

The report highlights some interesting facts – some expected and others quite informative – to exporters looking to develop an effective renewable energy export strategy:

  • Ten markets will account for nearly three-fourths of U.S. renewable energy exports over the next two years;
  • The wind sector will overtake the solar sector as the leading U.S. exporter of renewable energy technologies during that time period; and
  • Renewable energy markets in Latin America generally support a greater market share for U.S. exporters than elsewhere around the world, but often are smaller and less developed.

Company-specific priorities vary, so we encourage exporters to visit their nearest U.S. Export Assistance Center (USEAC) to further develop or refine their export strategy.  Our USEACs can also put exporters in touch with ITA’s Foreign Commercial Service staff at 72 different embassies and consulates around the world for the most up-to-date and relevant market information.

For more information on exporting renewable energy, we recommend browsing the Renewable Energy & Energy Efficiency exporters portal, and sign up for the monthly e-newsletter, both of which contain a myriad of resources from ITA and across the federal government.

Please also join us on March 25, 2014 at 2 p.m. for a Twitter Town Hall (#REtopmarkets).  We’ll highlight key findings and answer questions about the Top Markets report. We are always looking to improve our programs and services, so we would also like to hear your ideas or suggestions on how to make the next Top Markets report more useful and effective. We look forward to chatting with you!

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Under Secretary Sánchez Highlights the Commerce Department’s Environmental Export Initiative in Spring Issue of World Water

April 8, 2013

This post contains external links. Please review our external linking policy.

Maureen Hinman is an Environmental Technology Trade Specialist in the International Trade Administration’s Office of Energy and Environmental Industries.

screenshot of environmental solutions exporter portal

ITA offers support to companies looking to export environmental technology.

The Water Environment Federation (WEF), a leading water industry association, recently interviewed Under Secretary Francisco Sánchez to discuss the Commerce Department’s ongoing Environmental Export Initiative (EEI). The interview is featured in the March/April issue of World Water- a leading water technology industry publication reaching 36,000 water quality professionals and 75 affiliated water industry associations around the world.

Sánchez highlighted the initiative’s new and enhanced programs that will help advance environmental exports in 2013. In particular, water technology companies can look forward to the launch of the fully mobile and interactive U.S. Environmental Solutions Toolkit. The Toolkit is an innovative online resource that provides foreign buyers with the U.S. model for solving environmental issues by marrying EPA research and regulatory guidance with a catalogue of U.S. technology providers. Sánchez emphasized the usefulness of the toolkit to water companies in particular noting that, “a second tranche of water modules will include solutions for arsenic in drinking water, biosolids treatment, and secondary wastewater treatment.”

The Under Secretary also relayed his enthusiasm for the Environmental Solutions Exporter Portal, which provides companies with a single window to access the full suite of U.S. government services in the environmental sector.

“It’s important to note that both the Portal and the Toolkit are demand-driven products that were conceived by industry,” said Sánchez, explaining that the tools will evolve as the government responds to needs of the private industry.

“The new Portal will offer options for real-time feedback on content and programs; it is designed to be both community- and results-oriented, offering a variety of avenues for information exchange and results tracking. The new platform will provide us with the ability to know what is working, what isn’t, and how best adjust to the changing needs of industry.”

You can read Under Secretary Sánchez’s full interview here.

Find out more about the Environmental Export Initiative here.

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ITA and EPA Launch Environmental Export Initiative at WEFTEC

October 1, 2012

Maureen Hinman is an Environmental Technology Trade Specialist in ITA’s Office of Energy and Environmental Industries.

Under Secretary Francisco Sanchez speaks at WEFTEC launching the U.S. Enivronmental Export Initiative and web portal on Export.gov.

Under Secretary Francisco Sanchez speaks at WEFTEC launching the U.S. Enivronmental Export Initiative and web portal on Export.gov.

EPA Administrator Lisa P. Jackson and Under Secretary Francisco J. Sánchez launched the Environmental Export Initiative today at the Water Environment Federation Technical Exhibition and Conference (WEFTEC), the largest environmental industry event in North America and largest annual water exhibition in the world with more than 900 exhibitors and 18,000 water professionals in attendance.

The Environmental Export Initiative is the result of a renewed partnership between the International Trade Administration and the Environmental Protection Agency that seeks to promote environmental exports by leveraging EPA’s unparalleled expertise in environmental management with ITA’s export promotion and market development skills.  The Trade Policy Promotion Coordinating Committee (TPCC) initiative was announced on May 14, 2012 at American University by then Commerce Secretary Bryson, EPA Administrator Jackson, U.S. Trade Representative Kirk, and Secretary of Agriculture Vilsak and signifies a government-wide effort to enhance environmental technology exports.  Today’s event gave the leading agencies a chance to formally launch the initiative and outline for environmental companies some of the key deliverables under the initiative that will help facilitate increased environmental technologies exports.

In addition to announcing the initiative, Under Secretary Sánchez took the opportunity to launch a deliverable: the Environmental Solutions Exporter Portal.  Among the first deliverables of the new initiative, the portal is a single window for environmental exporters to access a suite of U.S. government services.  It provides a direct line to U.S. trade and environmental protection specialists and includes information on tailored market research, export counseling, export finance, innovation and project development finance, feasibility studies, trade missions, commercial dialogues, and technical assistance for market development.

During the launch Administrator Jackson announced the roll-out of the U.S. Environmental Solutions Toolkit.  The Toolkit is an online and (soon to be) mobile resource for foreign consumers that combine U.S. EPA expertise on solving environmental challenges with a catalogue of U.S. producers of related technologies. Pilot solutions for the module include nutrient removal from municipal wastewater, ground water remediation, mercury pollution control, and emissions from large marine diesel engines.  The U.S. EPA and ITA will continue to add environmental issues to the toolkit in 2013, building a comprehensive interface to address environmental problems of all scope and size.  For more information on how to participate in the toolkit please contact us at envirotech@trade.gov.

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Export Green Brings Solar Small Business to Brazil

May 11, 2012

This post contains external links. Please review our external linking policy.

Cora Dickson is a Senior International Trade Specialist in ITA’s Office of Energy and Environmental Industries.

At the end of April, I accompanied the certified trade mission “Export Green: Brazil – Energy and Environment” to Brazil. This was the second trade mission for Export Green, ITA’s partner under the Market Development Cooperator Program. Last year, participating companies went to São Paulo and Rio; this year, Export Green tried a different approach and offered more options to the 13 participating companies, based on their needs and prospects. As a result, we ended up with three distinct groups with overlapping itineraries: São Paulo/Rio/Recife, São Paulo/Recife, and São Paulo/Rio.

The Brazil-U.S. Business Council and the Export Green Initiative host a trade mission to Brazil (Photo Ian Wagreich/U.S. Chamber of Commerce)

The Brazil-U.S. Business Council and the Export Green Initiative host a trade mission to Brazil (Photo Ian Wagreich/U.S. Chamber of Commerce)

Our Commercial Service presence in the northeast city of Recife has been augmented in recent months, due to increasing trade opportunities in the region, with growth between 4 and 4.5 percent. Our group was in fact the first “official” U.S. government-sponsored trade mission to Recife and the staff was determined to help the companies make business connections. Delegates met with Brazilian companies in a “speed dating” style, with as many as 12 meetings in four straight hours. All told, 102 meetings took place, and 46 local companies came to meet the U.S. delegation.

Another great feature of our trade mission was the “Solar Program” designed for the three participating companies from the solar sector. I accompanied them to Rio as we met with five Brazilian entities that are building, or are considering building, large-scale solar projects. Brazil is at a critical juncture in promoting solar energy. Despite the more than adequate supply of sun, solar is one of the few renewable energy sectors where Brazil lacks deployment and expertise. The country however is very strong in hydropower, biomass, and recently wind power.

Just the week before, Brazil’s electricity regulator ANEEL had announced two important new solar policies: “net metering,” making it possible to sell excess power back to the grid, and an 80% tax break for solar plants up to 30MW. These new regulations were frequently cited during meetings with these companies, giving us the strong impression that there could not have been a better time for the U.S. solar industry to be exploring opportunities in Brazil.

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Building Sustainable Cities in Asia: Presenting Opportunities for U.S. Companies

March 28, 2012

This post contains external links. Please review our external linking policy.

This story is part of an ongoing series highlighting the information available to participants in the 2012 Asia Pacific Business Outlook (APBO)

Daniel Tien Simon is a sustainability program manager for Asia Society Northern California

Asia’s urban population is growing at an unprecedented rate. Between 1950 and 2010, the percentage of Asians living in urban areas nearly tripled from 15 percent to more than 40 percent. Over the coming decades, Asia’s urbanization will continue and by 2050, two out of every three Asians are expected to reside in urban centers. Within 40 years, the region will be home to more than half of the world’s entire population at a staggering 5.2 billion people – with the vast majority of them living in cities.

Solar panels installed in India

Solar power and renewable energy in India

The increasing proportion of populations living in Asian cities presents unique and exceptional challenges to sustainable development and urban growth. As cities become the center of economic, social, and cultural life in Asia, they will also continue to consume the lion’s share of scarce natural resources, such as water, food, and energy.

To address these challenges, the Pacific Cities Sustainability Initiative (PCSI) was launched in 2009 as a partnership among the Asia Society, the Center for International Business Education and Research at the University of Southern California’s Marshall School of Business and the University of California Los Angeles’ Anderson School of Management, and the Association of Pacific Rim Universities World Initiative. Since that time, PSCI has also developed a major global partnership with the Urban Land Institute.

PCSI aims to address urban sustainability challenges arising from the rapid urbanization of cities in Asia by bringing together business leaders, policy makers, and academics from across the Pacific to share common challenges, attempted solutions, and areas for assistance.

PCSI attracts businesses interested in seeking sustainable services or exporting them. Through seminars in California and in Asia on sustainable business opportunities, PCSI can build businesses through networking opportunities with companies and individuals in Asia or working in Asia. PCSI brings together businesses, not only with other businesses, but also with governments and academics from different metropolises throughout the U.S. and Asia, who can shed light on what products, services, and expertise are needed in their city.

A number of markets in the Asia Pacific region present vast business opportunities in the sustainability sector:

  • China’s remarkable economic growth has had severe negative environmental consequences. As a result, China has prioritized energy efficiency and green technology. China’s rapid urbanization will also require tremendous new building construction, and the country intends to enforce green building standards moving forward. These new policies in both sectors can open up opportunities for U.S. companies.
  • Vietnam is similarly suffering from the environmental degradation arising from rapid economic growth. American companies and products enjoy a positive reputation for quality, reliability, and safety in Vietnam, which can translate into multi-million dollar opportunities.
  • India is in dire need of assistance in all areas of sustainability from infrastructure development to energy efficiency, and numerous opportunities abound for U.S. suppliers and advisors.
  • Japan has always been a leader in sustainability policy and technology. Japan offers opportunities in leading-edge, cost-effective environmental technologies and services, particularly in light of the tragic disasters of March 2011.

PCSI founders, Bruce Pickering, Executive Director, Asia Society Northern California and Richard Drobnick, Director, Center for International Business Education and Research (CIBER), USC Marshall School of Business spoke over the weekend about on PCSI at the Asia/Pacific Business Outlook Conference.

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