Archive for the ‘Travel and Tourism’ Category

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Secretary Pritzker Discusses Importance of Travel and Tourism Industry at IPW in Orlando

June 4, 2015

This post originally appeared on the Department of Commerce blog.

Secretary Pritzker Discusses Importance of Travel and Tourism Industry at IPW in Orlando | Department of Commerce

Secretary Pritzker Discusses Importance of Travel and Tourism Industry at IPW in Orlando

Secretary Pritzker Discusses Importance of Travel and Tourism Industry at IPW in Orlando

On Monday, Secretary Pritzker traveled to Orlando and spoke at the U.S. Travel Association’s annual IPW event. IPW is the world’s largest travel and tourism trade show dedicated to the sale of U.S. goods and services. During her remarks, she also issued the 2015 Spring Travel Forecast, which showcases America as a premier travel destination with continued international visitation growth through 2020.

The Administration recognizes the vital importance of the travel and tourism sector to the economic health of the United States. In 2014, nearly 75 million people from around the world visited the United States, spending about $221.6 billion, on hotels, cars, food, and entertainment, and supporting 1.1 million American jobs. With global competition to attract international visitors rising,  the Department of Commerce and the Administration are focused on efforts to keep visitors coming back to the United States.

In 2012, President Obama launched the first-ever National Travel and Tourism Strategy, establishing the goal of welcoming 100 million international visitors to the United States and having them spend $250 billion in 2021. Through stronger public-private partnerships, the Administration has made progress on a number of efforts to improve the experience of traveling to the United States, including:

  • Reducing visa wait times at our embassies and consulates around the world
  • Expanding preclearance into nine new countries (including Belgium, Dominican Republic, Japan, Netherlands, the United Kingdom), which will allow passengers to have a better, faster, and more efficient experience entering the United States
  • Instituting Trusted Traveler Programs like Global Entry, which expedites the entry of pre-approved, low-risk American citizens and lawful permanent residents into the country
  • Expanding the Visa Waiver Program to 38 countries
  • Creating Brand USA, a first-of-its-kind partnership that brings the public sector together with nearly 500 organizations to collaborate on consumer campaigns, to cooperate on marketing programs, and to facilitate travel and trade outreach
  • Released a series of Airport Action Plans that will simplify and streamline entry for visitors at 17 of our top U.S. airports

America remains a premier travel destination for international visitors and the Administration is committed to working hard to maintain the best-in-class experiences for all guests coming to our nation’s shores.

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International Visitors Choose New York, Florida, and California as Favorite Destinations in 2014

June 3, 2015

Safwaan Brown is an intern in the Office of Public Affairs.

New York, Florida, and California topped the wish list for overseas visitors to the United States in 2014 – each setting records for international visitation last year. In fact, New York was the most visited state by overseas travelers for a 14th consecutive year. Florida and California registered 18 and 11 percent increases in visitors from 2013, according to the 2014 Survey of International Air Travelers (SIAT) released by the International Trade Administration’s National Travel and Tourism Office on June 1. SIAT estimates are currently available for 23 states.

Hawaii, Nevada, Texas, Massachusetts, Illinois, Guam, New Jersey and Pennsylvania (tied) complete the top 10 states visited in 2014. Ten states experienced double-digit increases in visitors, with Georgia and Washington posting the highest growth rates at 22 and 21 percent, respectively. In addition to New York, Florida, and California, Nevada, Massachusetts, Washington, Utah, and Virginia set records for overseas visitation from 1997-2014.

Not surprisingly, the top five most-visited cities by overseas travelers were found to be New York (New York City), Florida (Miami, Orlando), and California (Los Angeles and San Francisco). Las Vegas, Honolulu, Washington, D.C., Boston, and Chicago round out the top 10 most popular cities among overseas visitors. Fifteen cities posted increases in visitation in 2014, with 11 of the 23 surveyed destinations achieving double-digit growth. San Diego (25 percent) and Atlanta (24 percent) registered the largest visitation increases.

In rank order, New York City, Miami, Los Angeles, Orlando, San Francisco, Las Vegas, Washington, D.C., Boston, San Diego, Houston, Ft. Lauderdale (Fla.), Atlanta, Seattle, and the Florida Keys all set overseas visitation records between 1997 – 2014.

Upticks in leisure travel and visiting friends and relatives accounted for the overall increase in visitors, according to the survey. Overall, the average length of stay and total travel party size increased in 2014, as did the number of overseas travelers coming to the United States on business. The survey also noted an increase in travel by automobile and cruises.

The SIAT, launched in 1983, estimates overseas visitor volumes to destinations (states and cities) and provides traveler characteristics of those visitors from overseas and Mexico (air) to the United States and its destinations.

 

 

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Enjoy All that America Has to Offer – Celebrate National Travel and Tourism Week!

May 6, 2015

Kelly Craighead is the Executive Director of the International Trade Administration’s National Travel and Tourism Office. 

Many tiny images highlighting U.S. travel destinationsThis post contains external links. Please review our external linking policy.

It’s National Travel and Tourism Week and there is a lot to celebrate! Last year, 74.7 million international visitors to the United States generated $220.6 billion dollars in spending – a record number of visitors and a record year. Overall, the travel and tourism industry generated $1.5 trillion in total sales in 2014, which supported 7.8 million U.S. jobs.

If you’ve ever wondered why the U.S. Department of Commerce is interested in travel and tourism, the reason is simple: Commerce wants to help more U.S. businesses export. Travel and tourism, considered a services export, generates export dollars when international visitors to the United States spend their money on U.S. flag carriers to get here, or when they spend money on travel related items including lodging, food, attractions, shopping or use transportation within the country.

When people visit the United States to explore our cities and visit our attractions, they experience the unique diversity of our people, geography, and products. These visitors return to their home countries with an affinity for the USA brand and may seek out American goods sold in their home countries that remind them of their travels across the United States. Thus, new opportunities for U.S. companies to sell their products in international markets are created and U.S. exports increase.

Recognizing the important role of travel and tourism to the U.S. economy, in our National Travel and Tourism Strategy, we set a lofty goal: to attract 100 million international visitors annually by the end of 2021. With the full support of the Obama administration and an actively engaged set of vital industry partners, I’m pleased to say we are on track to meet this ambitious goal.

To that end, during this auspicious week, for all we have done together—and the more we have to do—I, along with my colleagues at the Commerce Department, salute each and every travel professional for the impactful contributions their organizations make to the U.S. economy.

I encourage all Americans to assist the United States in welcoming our visiting international guests. Help them see the beauty and wonder in your hometown, your state capital or your favorite American attraction. Consider pitching in to spruce up the public lands and waterways in your area or be a “voluntourist” and lead nature hikes or birding quests. You can also visit a museum or historic house. Get out a map and see what you can experience for yourself within a day’s drive of your house!

Enjoy all that America has to offer. Celebrate our nation’s great places, great spaces, and great faces. Discover this land like never before.

For information on travel and tourism, please visit http://travel.trade.gov. For great ideas about visiting the United States, please visit www.discoveramerica.com.

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Catch the Rising Tide of U.S. Travel Jobs, Exports

August 14, 2014

This post contains external links. Please review our external linking policy.

Isabel Hill is the Director of the International Trade Administration’s National Travel and Tourism Office. 

Whatever your fancy – toes in sand, skis in fresh powder, or your golf ball in the middle of the fairway (we hope) – your travel plans support millions of jobs throughout the United States.

https://tradegov.files.wordpress.com/2014/08/istock_000021187484small.jpg

See the sights, support jobs!

We have the data to prove it: New data from the Department of Commerce show the travel and tourism industry supported 7.6 million jobs in 2013, up 146,000 jobs from 2012.

The data also show that spending on travel and tourism-related goods and services totaled $1.5 trillion in 2013, a 4.1 percent increase from 2012.

This means that as you travel in the United States while taking time to unwind, you are supporting jobs and economic development around the country – so even while you sleep you are helping to grow our economy and create jobs!

Exports also play a major role in the U.S. travel and tourism industry.

When international travelers visit the United States, they inject billions and billions of dollars into the U.S. economy.  So when they book hotel rooms,  rent cars, or reserve tee times, that counts as an export even though no goods or services leave the United States (unless they bring home a new digital camera or set of golf clubs).

70mil international visitors spent $214.8bil in the U.S.

And travel and tourism is a major export industry for our country – in fact, it’s the largest U.S. services export. A record 70 million international visitors came to the United States in 2013, spending a record $214.8 billion. That’s about $590 million contributed to the U.S. economy per day!

It is no accident that we are seeing this growth. The National Travel and Tourism Strategy launched in 2012 lays out a plan to encourage even more international visitors to come to the United States, setting the goal of welcoming 100 million visitors per year by 2021.

This strategy is making the United States even more attractive as a travel destination by working across government and with the private sector to:

We look forward to seeing these numbers continue to grow, and we hope to see more of you checking in at new U.S. destinations to check out all the United States has to offer!

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Pack Your Bags, Support Jobs!

May 5, 2014

This post contains external links. Please review our external linking policy.

Isabel Hill is the Director of the International Trade Administration’s National Travel and Tourism Office. 

National Travel and Tourism Week is May 3-11, 2014.

National Travel and Tourism Week is May 3-11, 2014.  (Photo courtesy U.S. National Park Service)

It’s National Travel and Tourism Week, and there may not be an industry in the country that contributes so much to the U.S. economy and is so fun to celebrate!

You may not have thought about it, but your last road trip, night in a hotel, or weekend at the coast contributed to an industry that supports millions of jobs here in the United States. Travel and tourism generated $1.51 trillion for the U.S. economy in 2013.

This industry is also the country’s largest services export industry, contributing a record $180.7 billion to U.S. export totals in 2013. Those exports support 1.3 million U.S. jobs.

On top of the numbers is the contribution this industry makes to quality of life. Research shows that travel has a positive effect on relationships, education, and health!

So what’s not to celebrate?

We at the International Trade Administration’s National Travel and Tourism Office  are proud to work with the U.S. Travel Association, numerous state agencies, and the private sector to support travel and tourism and highlight its beneficial effects on the economy.

How has travel affected your life? Be sure to join the conversation on Twitter and share your story using #NTTW14. Then pull out your calendar – it’s time to plan your next vacation!

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Destination: Sports! How Sporting Events like the NCAA Tournament Support U.S. Travel Exports

March 27, 2014

Ron Erdman is the Deputy Director of the International Trade Administration’s National Travel and Tourism Office.

fans celebrate at a basketball gameSporting events are a huge draw for travelers. The first competitive event for major international events like the Olympics and the World Cup is between the global cities competing to be host.

Major sports events draw visitors from all around the world and that can be a huge contributor to a region’s economic growth and development.

For tonight’s start to the NCAA Tournament Sweet 16, Memphis, Anaheim, Indianapolis, and New York will host thousands of college basketball’s biggest fans, visiting from all around the country. Those visitors are buying tickets, purchasing meals, getting hotel rooms – all supporting these cities’ local economies.

Among those visitors will likely also be some international travelers.

This is another way that sporting events like the NCAA Tournament support export industries. Our data show that of the 51.2 million international visitors the United States hosted in 2011, nearly 8 percent of them attended a sports event while they were here. That means more than 4 million people attended U.S. sports events while visiting from overseas.

We estimate that in 2013, that number increased to 4.4 million people.

Those are huge numbers and significant contributors to U.S. exports. Recently released data show travel and tourism exports totaling a record $180.7 billion in 2013, accounting for about 8 percent of total national exports.

Those numbers matter because behind them are the jobs supported by both international and domestic travel and tourism. The industry supports 7.7 million jobs throughout the country according to the most recent data.

Travel and tourism exports are much like education exports in that they never leave U.S. borders. But since the sports tickets, food, and lodging costs are paid for from sources outside the United States, they are considered exports.

So when you watch the games this weekend, remember that even if your team is no longer alive, the 16 teams still playing are helping draw crowds and creating exports.

That’s something we should all cheer for!

Want to learn more about the Travel and Tourism industry? Check out our website for more data and subscribe to our newsletter!

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Valentine’s Day “Suites” Support U.S. Exports

February 14, 2014

Amy Wasserbach is an intern in the International Trade Administration’s Office of Public Affairs. She majored in International Studies at Colorado State University.

During the Valentine’s season, people all around the world take time out of their daily routine to show affection toward each other.

We embody this special occasion through exchanging gifts, sharing a meal, or making cards, but what better way to spend the holiday than a romantic get-away with your “suite-y”?

From the snowy peaks of the Rocky Mountains to the tropical beaches of Hawaii, America has many romantic vacation spots to offer foreign visitors. More and more people around the world are taking the opportunity to share a romantic sunset or a candlelight toast in the United States. The United States hosted 4.4 million international visitors in February 2013, six percent more than the same month in 2012.

Travel and tourism exports totaled $180.7 billion in 2013, an increase of more than 9 percent when compared to 2012. This makes the United States number one globally for world travel receipts and second in international visitors.

Tourism and travel are a vital part of the US economy, making up 26 percent of service exports in 2013. The travel and tourism industry is a combination of sectors (e.g., traveler accommodations, food and beverage establishments, air transportation, etc.) that collectively supported nearly eight million American jobs last year. More than one million of those jobs were supported by international visitors alone.

Historically the largest numbers of international visitors enjoying a vacation in America came from Canada, Mexico and the United Kingdom in. In 2014, the number of international visitors is expected to reach 71.8 million. Your travel and tourism business could benefit from this consistently growing industry through international exports!

ITA’s National Travel and Tourism Office can help guide U.S. Travel and Tourism industry businesses to connections with their perfect international market match. Let ITA help your  travel and tourism business to sweep America’s future Valentine visitors off their feet!

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