Posts Tagged ‘Indiana’

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Gold Key Matchmaking Service helps Indiana firm to “Look South”

February 7, 2014

Conner Moore recently completed an internship in the International Trade Administration’s Office for Export Policy, Promotion, and Strategy.

Even though the Look South initiative is just getting started companies like Indiana-based Escalade Sports are already looking south by using Mexico as a stepping stone to other Latin American markets. Escalade is an internationally known manufacturer and distributor of sporting goods brands. Back in 2005, National Account and International Sales Manager Marla Fredrich targeted sales to Mexico as a springboard to Latin America.

After teaming up with Dusan Marinkovic, a trade specialist with the International Trade Administration’s U.S. Commercial Service (CS) in Indiana, Escalade benefitted from export counseling and the CS Gold Key Matchmaking Service.

This service helps U.S. companies find potential overseas business opportunities by arranging business meetings with pre-screened contacts representatives, distributors, professional associations, government contacts, and/or licensing or joint venture partners.

Through the Gold Key, Fredrich traveled to Mexico and met with pre-screened prospective business partners arranged by CS trade professionals at the U.S. Embassy.

As a result of ongoing CS assistance, Escalade made its first sale to Mexico and continues to increase its sales to the country. Having established a foothold in Mexico, Escalade has since looked south and started exporting to other parts of Latin America, including Colombia and the U.S.-Central America-Dominican Republic Free Trade Agreement countries of El Salvador and the Dominican Republic.

Fredrich is upbeat about the region, and sees a lot more opportunity.

“We are now reaping the fruits of our hard work in making new sales to world markets, and Latin America has become a key focus of our international business strategy,” she says. “There’s no doubt that learning the ins and outs of selling to Mexico and working with the Commercial Service gave us more confidence in expanding our sales to other parts of Latin America.”

Fredrich also said that Escalade’s involvement in exporting and international diversification has enabled it to weather the changes in the global economy, and to grow and become more internationally competitive. As a result, the company has been able to sustain and support many new jobs in the United States.

Whatever and wherever your business is, the International Trade Administration can help any company that is ready to start exporting, expand to new markets, and begin to “Look South.”

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State Economies Get Boost from Exports

August 8, 2013

Calynn Jenkins is an intern in the International Trade Administration’s Office of Public Affairs. She is studying political science at American University. 

Seventeen states set export records in the first half of 2013, including Connecticut, Indiana, and Wisconsin.

Seventeen states set export records in the first half of 2013, including Connecticut, Indiana, and Wisconsin.

If your business is not exporting, you may be missing out on key opportunities to expand your business and increase your bottom line.

New data released from the International Trade Administration (ITA) on state exports from the first six months of 2013 shows U.S. merchandise exports totaled a record $781 billion. Oklahoma, Georgia, and North Carolina are among 17 states that reached record highs in merchandise exports.

Goods exports from Texas grew the most in dollar terms, rising from $4.3 billion to $134.4 billion. Washington (up $3.8 billion), New York (up $2.8 billion), Kentucky (up $1.4 billion), and Louisiana ($960 million) were the next largest.

Exports are an important driver of U.S. economic growth. Total merchandise exports from all 50 states contributed to a record $2.2 trillion in goods and services exports in 2012, which supported nearly 10 million jobs. According to new data from the first half of 2013, U.S. exports are on track for another record year.

The Obama administration has made exports a national priority, launching the National Export Initiative (NEI) in 2010 to support American jobs. Helping U.S. companies become more competitive internationally is a critical step to shaping an American economy built to last. The Department of Commerce and ITA are committed to continuing the trend of export growth.

More information about individual state contribution to national exports is available through the International Trade Administration’s Office of Trade and Industry Information web page.

If your business is ready to take advantage of opportunities overseas, ITA is here to support. We helped U.S. businesses achieve more than 14,000 export successes in 2012. Visit your local Export Assistance Center today.

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