Posts Tagged ‘USEAC’

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Senator Casey Presents EAC to Pennsylvania Exporter

April 14, 2010

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Tony Ceballos is the Director of the Philadelphia U.S. Export Assistance Center of the U.S. Commercial Service.

Last Friday, I had the pleasure of heading a collaborative event between the U.S. Commercial Service and Senator Bob Casey.  We gathered at the headquarters of ABEC Inc., and for good reason.  ABEC Inc. is a biotechnology company that has grown their business with the help of the Commercial Service and expanded into several new markets through a handful of well orchestrated export campaigns. Most recently, ABEC has been preparing to sell their cutting edge bioreactors in China, the Philippines, and the United Arab Emirates.   Senator Casey made the journey to Hanover, PA to recognize and commend the great accomplishments of ABEC Inc. in their continuing success in the field of export.  As an acknowledgment of ABEC Inc.’s success they were honored with the Export Achievement Award, a rare honor which has only been presented to five companies in Pennsylvania this year. Moreover, this recognition identifies ABEC Inc. as a model for companies seeking opportunities in global markets. The company’s achievements and the Senator’s support of U.S. exports were prominently noted in Lehigh Valley’s  Express-Times article.

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Duluth Export Summit

January 22, 2010

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Amelia Goeppinger is an International Trade Specialist serving in the Minneapolis U.S. Export Assistance Center with the International Trade Administration’s U.S. Commercial Service.

Last week, I had the pleasure of participating in a significant export summit led by Sen. Amy Klobuchar in Duluth, Minnesota  – the fourth summit she has held to promote the importance of exporting in her state.  Sen. Klobuchar, who chairs the Senate Commerce Subcommittee on Competitiveness, Innovation and Export Promotion, is working with the International Trade Administration (ITA) to encourage the expansion of trade among businesses in her state through summits that can inform the private sector about economic opportunities through international trade.  Minnesota manufacturers and service providers play a major role in trade around the globe, and their participation is expected to increase as the world’s economy grows.

The senator kicked off the Duluth Export Summit by championing the relationship between exports and job creation, and during the summit she facilitated and led a panel discussion on the opportunities of exporting with local experts from the Minnesota office of ITA’s U.S. Commercial Service and representatives from the Small Business Administration and the Minnesota Trade Office.  Thirty representatives from local businesses and other interested parties listened to the presentations, which were followed by a spirited question-and-answer session.

My client, Epicurean Cutting Surfaces, was the highlighted company.  The local Fox News channel interviewed Dave Benson, Epicurean’s chief financial officer, and I was asked to highlight and elaborate on the successes of the Featured U.S. Exporter (FUSE) service – which Epicurean is using effectively.  FUSE successfully identified qualified distribution partners for the company.

The success of the export summit is hopefully going to be replicated as an example of how the International Trade Administration, through its U.S. Commercial Service offices, collaborate with state congressional offices, exporting companies and local export resources to educate firms on the link between export growth and job creation.

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The Green Wave Reaches Phoenix, as the Greenbuild Expo Opens

November 16, 2009

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Keith Curtis is a senior Foreign Service Officer currently based in the U.S. Commercial Service’s Office of International Operations.  He is the Commercial Service’s senior advisor on energy efficiency and renewable energy.

Reaching the Green Goal, the Commercial Service’s Greenbuild Road Show has arrived at its final destination:  the Greenbuild Conference and Expo, the country’s largest sustainable building event based in Phoenix this year.  This wildly popular event is hosting 1,800 exhibitors and expected to attract upwards of 25,000 of visitors over the next three days.  At its pre-show program, delegations from 90 countries came to International Day, creating the “buzz heard ‘round the world” about Green Buildings.  CS Abu Dhabi Senior Commercial Officer Laurie Farris brought a delegation of 95 buyers and planners ready to build green in the Middle East, which was the largest group among the dozens of countries present.

As part of the educational program designed for the hundreds of international buyers, Paris SCO Dan Harris moderated a panel on retrofitting buildings to lower their carbon footprint and enhance their green credentials.  Here we are now down to the core of the core of the immediate problem.  From the speakers on this panel we learned an incredible amount:  40 per cent of Green House Gas (GHG) comes from buildings; 70% of our electricity is used in buildings; and, the low hanging fruit of GHG mitigation can come from increasing efficiency in buildings –the kicker is that these reductions come at cost savings, so whether you believe in climate change or not, it makes sense.  Dan’s panel pointed out the next step; this problem is not going to be solved by new buildings because the turnover takes too long.  Most of our buildings are “old” and will remain that way for a while.  But we can put new “skins“ on buildings, and we can “green” existing buildings, like the Clinton Climate Initiative is doing with the Empire State Building.  And, the most important thing we learned – the final point beyond the point – is that in the end it comes around to the people in the buildings, because green buildings have to be used right or they are no good.  Green buildings are performing way below expectations, it turns out, because of improper use.  So monitoring becomes key, as are systems that tell you how the building is performing in actual use, and what you need to correct.  Now, here at the Greenbuild Expo, it seems we are arriving at the set of solutions needed to really address climate change.

And the buzz is building and building.  We started the day at the office of the U.S. Export Assistance Center in Scottsdale which has a growing set of export-ready clients – our European SCOs reached out to these Phoenix-area companies from a wide range industries who are interested in the European markets;  some of these folks later joined us at the Greenbuild show to check out the excitement.  As the International Day seminars came to a close and the Show officially opened in the evening, gleaming with beautiful carpets and a feast of food and drink, we started meeting a host of U.S. firms who hold the solutions to mitigating climate change and enhancing energy efficiency.  These are the companies we want to help introduce to international markets.  Now we look forward to a whirlwind of buzz as we head toward the penultimate events of the tour.

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Green Build Road Show – Moving on to Denver

November 5, 2009

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Thomas Moore is Counselor for Commercial Affairs at the U.S. Embassy in Rome, Italy. Mr. Moore has previously served as the U.S. Commercial Service’s Deputy Director General, overseeing 2,000 employees in more than 80 countries.

After two successful days in Pittsburgh, the U.S. Commercial Service’s Green Build Road Show landed in an unseasonably sunny and warm Denver, Colorado, for another two-day program touting the unparalleled export opportunities in Europe’s green build and renewable energy sectors.

During the morning program, an audience member posed an interesting question:  Did we have any optimism that the United States would follow and match Europe’s current lead in the domestic deployment of these technologies?  As it turned out, the questioner had arrived late and missed most of the morning presentations.  Otherwise, he would have known that he was addressing a roomful of green entrepreneurs with strong confidence in an inevitable low-carbon future.

The Road Show had touched down in exactly the right place:  Denver is a hotbed of green technology development.  While the Road Show was conceived to educate U.S. companies on the European green build market, it has also been an eye-opening learning experience for the U.S. Commercial Service’s European officers and industry specialists.  We have found exactly what we were looking for:  A rich vein of new and innovative products and specialized expertise that should find an attentive market in Europe.

Pam Reichert, the State of Colorado’s Director of International Trade, opened the program with a description of Colorado’s strong commitment to what they have creatively coined the “New Energy Economy.”   “We’ve become a template for the rest of the nation for creating jobs, diversifying our energy portfolio, increasing energy security, and reducing our carbon footprint,” she said, citing the State’s success in attracting European investment in green technologies and in exporting nearly $2 billion last year to Europe.

The morning program featured presentations by two Colorado entrepreneurs who epitomize this success and should serve as encouraging role models – and mentors – for others to follow.

Dan Kigar, CEO of The Colorado Yurt Company, described his experiences in exporting 25 tent-like yurts for a major cultural exhibition in Paris.  Dan plans to conquer the world with his tent structures based upon the famous design of Genghis Khan, updated to the 21st century and pushing the envelope in use of sustainable technologies and recycled products.  He also cautioned exporters to beware of “bumps in the road” such as EU standards conformity issues, and he thanked the Commercial Service in France for helping him overcome these obstacles when they arose.

Mark Chen, Marketing Director for Abound Solar, discussed his company’s success selling thin-film solar photovoltaic modules in Germany, the world’s largest solar market with 50 percent annual growth in recent years.  Mark elicited laughs from the audience when he compared the bureaucratic paperwork required by Germany for a solar installation – two pages – versus the tabletop full of paper required by California.  But he did caution companies that they would face difficulties, albeit surmountable, in dealing with the European Union’s regulatory regimes for chemicals and electronic products.  (FYI:  The Commercial Service can help!)

The keynote speaker at lunch was David Hiller, Executive Director of the Colorado Renewable Energy Collaboratory, a joint venture of four premier public research universities in partnership with the private sector, and an important element in the infrastructure that has attracted foreign investment to Colorado.  David highlighted the strong public support and commitment among Coloradans for clean energy solutions.

Will this public commitment be replicated nationally, as one audience member wondered?  We had a room full of people betting their sweat and financial equity that it would!  On a personal note, it was wonderful to renew acquaintances with our top-notch U.S. Commercial Service colleagues in the Denver Export Assistance Center.  Kudos for a fantastic job organizing this event!

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Big Business at Big Iron

November 2, 2009

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Heather Ranck is Director of the Fargo, North Dakota US Export Assistance Center. She is also active on the Agribusiness Team, and in that capacity she promotes the export of US-made agricultural machinery throughout the world.

So Much to Do, So Little Time

I keep telling myself: sleep is overrated! Somewhere between the 1 a.m. airport pickup for my colleague arriving from China; and the 7:30 a.m. Ex-Im Bank finance meeting sleep tends to take a back seat to all the organizing, facilitating, entertaining and crisis management that is inherent in putting on any large event. The Big Iron Farm Machinery Show is the biggest agricultural machinery show in the Upper Midwest, and in 2007 we decided to make it a global event when the former Soviet countries began showing very high interest in our large scale farm machinery built in North Dakota. This, our third year, is once again packed with activity and opportunities for the 150+ foreign buyers who are descending on Fargo to learn about American large scale crop farming.

This year I focused my recruiting efforts on Africa, a new frontier for large scale farm equipment. Having lived in Mozambique and Congo, I wanted to scope out the prospects, so in May 2009 I took a 3-week trip to South Africa, Angola and Mozambique. After 144 meetings I learned a lot about the needs and opportunities for farm equipment in Africa. We had a delegation of 25 Africans at Big Iron this year, and I would like to see American technology helping increase food production in Africa.

The Big Iron International Visitors Program is a collaborative effort between the U.S. Commercial Service (the primary federal government export assistance agency) and the North Dakota Trade Office (a state of North Dakota trade promotion organization); and our combined team of 10 people coordinates very closely on all recruiting, events planning, logistics, interpreting, transportation and programming.

During the show, the hub of all the activity is the International Visitors Pavilion, for which the International Trade Administration’s Market Development Cooperator Program (MDCP) provided substantial funding for the meeting rooms this year. This is Grand Central Station for buyers and sellers, with meeting rooms, food and COFFEE!

We are always coming up with new elements to the program, and one of my new ideas this year was to hold an international soccer match. We had a beautiful, sunny day in Fargo and Fargo Parks let us use the best fields in Fargo. The game ended in a 4-4 tie, further ensuring international harmony.

I also have taken on the activity of ensuring adequate language assistance for buyers and sellers. I speak Portuguese, and therefore did quite a bit of interpreting for the Angolan delegation this year. We are fortunate to have 3 universities in the Fargo-Moorhead area, so we recruit student volunteers to facilitate business meetings throughout the week.

Big Iron 2009 was as exciting as ever this year with representation from 12 different countries, many of them new to Big Iron. It is thrilling to watch the years of effort leading to deals being negotiated before our eyes; and millions of dollars of US agricultural machinery being shipped all over the world.

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infoComm09, an IBP Event has its Biggest East Coast Show in History

July 27, 2009

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Graylin Presbury has been with the International Trade Administration for 30 years. He has spent the last five years in the U.S. & Foreign Commercial Service (USFCS) as a Project Officer in the Global Trade Programs unit.

I had the privilege of being the project officer for InfoComm09, the world’s premier annual B2B conference and exposition for the professional audiovisual information communications industry.  It alternates annually between the east and west coasts of the United States.

Both the weather and the technology were hot last month in Orlando at InfoComm09. The conference, held June 14-19, had more than 300 educational workshops and seminars, and the exhibition, held June 17-19, had roughly 850 exhibitors and more than 28,000 attendees, making this the biggest east cost show in its history.

ITA Global ICT Team in cooperation with the International Buyer Program at InfoComm09

ITA Global ICT Team in cooperation with the International Buyer Program at InfoComm09 (U.S. Department of Commerce photo)

The International Business Center (IBC) provided a one-stop shop for U.S. Government assistance at the show.  The IBC featured International Trade Administration (ITA) export and industry experts as well as representatives from the Export-Import Bank and the Small Business Administration.

As a project officer, I particularly appreciated having the support of ITA’s Global Information and Communications Technology (ICT) Team. Through the ICT Team and the USFCS International Buyer Program, we brought in nearly 500 delegates from 27 countries, including delegations from Argentina, Brazil, Columbia, Ecuador, Egypt, France, Mexico, Norway, the United Kingdom, and Uruguay. Additional ICT Team support came from trade staff in our U.S. Export Assistance Centers in Austin, TX; New York; Clearwater, FL; and Portland, OR, which included outreach and export counseling to exhibitors from their states and regions.

The ICT Team was instrumental to our success and the quality of services we delivered.  Aside from the 20 or so U.S. exhibitors and attendees who visited the IBC, there were about 35 U.S. exhibitors that scheduled 130 appointments as part of the ICT Team’s Showtime program. In addition to the market counseling provided by USFCS overseas staff, ITA industry experts informed participants about market trends, trade policy and regulatory issues.  Representatives from the Export-Import Bank and the Small Business Administration counseled exhibitors about loan guarantee programs, business development assistance and export credit insurance.

To read more about the International Buyer Program, please visit http://www.export.gov/IBP.

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Sustainable Manufacturing Tour

July 15, 2009

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Acting U.S. Commerce Assistant Secretary for Manufacturing and Services Mary Saunders is leading a tour of four Seattle-area manufacturing facilities as part of the department’s Sustainability 360 initiative. The tour, Sustainability 360: An Aerospace Supply Chain Event, is designed to showcase the benefits of sustainable manufacturing throughout an aerospace manufacturing supply chain.

Sustainability 360

We just concluded our first Sustainability 360 event here in Seattle and the experience was outstanding – lots of good practical examples of how implementing sustainable manufacturing practices can reduce environmental impact and improve the bottom line for businesses.  Sustainability 360 is what we are calling our regional tours of manufacturing facilities operating at various points in the supply chain, in this case the aerospace supply chain.  Our sustainable manufacturing and aerospace teams in Manufacturing and Services worked with the U.S.  Export Assistance Center and Washington Manufacturing Services, the Manufacturing Extension Partnership Center in the area, to put together a tour of four companies who are at various stages in their sustainability journey, to share their lessons learned and best practices with other local companies.

Participants visiting the new facility of Tyee Aircraft, a producer of aerospace components.  Tyee has incorporated sustainable principles into its lean manufacturing practices with zero waste water release, energy efficient lighting, and recycling programs.

Participants visiting the new facility of Tyee Aircraft, a producer of aerospace components. Tyee has incorporated sustainable principles into its lean manufacturing practices with zero waste water release, energy efficient lighting, and recycling programs. (U.S. Department of Commerce photo.)

We toured Puget Sound Energy, Tyee Aircraft, Goodrich Aerostructures and The Boeing Company, along with 24 local company representatives.  And we learned a tremendous amount.  For instances, successful companies are those that are “purpose driven”, with management and employees working toward a common goal.  Sustainability takes into account the interest of the company itself in becoming more competitive; as well as the interests of investors, suppliers, customers and the community in which it operates.  Ideas for improving sustainability can come from anyone in the company and even from suppliers and customers.  There are no bad ideas.  Sustainable Manufacturing practices save money and help grow business.

I have toured factory floors before, but I have never seen this much energy and enthusiasm, in companies ranging in size from a little more than a 100 employees to several thousand.  Today’s program reinforced the practical value of the departments’ Sustainable Manufacturing Initiative and the value of public-private partnership in advancing the competitiveness of U. S. industry.  What a hands on- way to spread the message to U.S. manufactures nationwide that sustainable manufacturing practices can deliver triple-win solutions that benefit U. S. firms, the communities in which they operate and the environment.

Mary Saunders giving her opening remarks for the Sustainability 360 event at utility Puget Sound Energy. PSE's 2008 energy efficiency work will result in annual savings for its customers of $30 million a year.

Mary Saunders giving her opening remarks for the Sustainability 360 event at utility Puget Sound Energy. PSE’s 2008 energy efficiency work will result in annual savings for its customers of $30 million a year. (U.S. Department of Commerce photo.)

Sustainable manufacturing is an area where the U.S. maintains a global competitive advantage.  Not only are we the largest producer of clean technologies globally, we are also a leader in creating cutting edge, lean and clean manufacturing practices throughout industry  supply chains.  I am looking forward to our continued work in helping to spread the sustainable manufacturing message nationwide.  For information on this initiative and its three components, take a look at http://www.manufacturing.gov/sustainability.  Let us know what you think.

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