
Posted: April 28, 2009
Slade Broom has been with the International Trade Administration for five years. He currently serves as the Senior Advisor to the Deputy Assistant Secretary for Industry Analysis.
As an analyst with the International Trade Administration (ITA), the data that I use in my analysis of international trade has to be timely and accurate. Dependable data helps ITA’s analysts and economists develop strategies and recommendations that lead directly to sound economic policies. Better still, you can use this data to analyze trade flows and foreign markets that can make your business more competitive.
My office, the Office of Industry Analysis, serves as ITA’s gateway to economic data. The tools that I use every day to analyze trade flows and industry output aren’t just limited to government use: they’re available for your business as well! Best of all, they’re easy to use and they’re available 24 hours a day, free of charge.
One of the tools I use daily is Trade Stats Express (TSE). In less time than it takes you to brew a cup of coffee, you can use TSE to learn that in 2008 alone:
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Trade Stats Express offers tools to retrieve, visualize, analyze, download and print export, import and trade balance data at the national and state level, as well as by industry. |
You may be asking “How does that help me better understand my industry and potential markets for trade?” The answer is in TSE’s entire suite of tools. TSE provides micro-level trade data that can show you trade patterns for a specific product (i.e. Harmonized System Codes), a specific industry (i.e. NAICS codes), from a specific state (e.g. Texas), and to a specific market (e.g. New Zealand). This information can provide you with tools for you to determine new markets where your products can be viable. You can even sort your results by dollar amount, dollar change, and percent change over prior year.
For example, by employing the State Export Data function on TSE, a furniture manufacturer (NAICS 337) in Michigan could determine that, in 2008:
Tools like TSE provide an additional source of information for American businesses to use in examining and targeting foreign markets for new sales. And the best part is that this is one of many tools that ITA has to offer. Check out ITA’s Industry Trade Data and Analysis website to see what additional tools and reports can assist you!
One response to “Trade Stats Express: Using the Tools the Pros Use to Find New Export Markets”
KS said at 3:59 PM on April 30, 2009
As someone who works in exporting, I am glad to see that ITA is attempting to engage with the public. I hope in the future to see more videos and outreach programs that educate and aid the public in the exporting process.



