Sustainable Manufacturing is Big Business for one Small Business in Bozeman

May 19, 2011

Tim Truman is a Supervisory Public Affairs Specialist currently covering the APEC Senior Officials Meetings and other events in Big Sky, Montana.

This week we’ve been talking a lot about small business, competitiveness, supply chain issues, and growing a green business here in Big Sky, Montana with the 21 economies of the Asia Pacific Economic Cooperation, or APEC. One business here in Bozeman stands out above the others.

Under Secretary of Commerce for International Trade Francisco J. Sanchez speaks at the West Paw Design event.

Under Secretary of Commerce for International Trade Francisco J. Sanchez speaks at the West Paw Design event.

West Paw Design is a Bozeman, Montana-based manufacturer of high-quality beds, toys and apparel for dogs and cats. The people behind the company are proud to offer eco-friendly pet products that are made in the USA. Beginning with certified organic cat nip in 1996, West Paw Design has continually added healthy, safe and eco-friendly materials to its growing mix of pet products. By using fill made from reclaimed plastic bottles for its stuffed beds and toys, the company has diverted more than 5 million plastic bottles from landfills to date. In addition to the recycled, recyclable and organic materials that go into many products, West Paw Design is driven by a responsibility to make environmentally sound choices when it comes to its manufacturing facility and processes used each day.

Not just eco-friendly and environmentally conscious but also profitable and competitive as well. West Paw Design exports to 25 countries and their products are available in 3,000 pet specialty retail outlets and online at www.westpawdesign.com

Today Commerce Secretary Gary Locke visited West Paw Design along with many representatives from the APEC Small and Medium Enterprise Working Group to see how West Paw Design has made use of many government and local resources to achieve the success in becoming a regional leader in the field of sustainable manufacturing.

West Paw Design is a prime example of how small manufacturing companies can take advantage of local, state and federal resources offered at minimal cost to help them become sustainable, competitive and profitable. They currently employ 41 people and profits have grown more than 10  percent in the past year while employment grew 17 percent.

Just a few of the resources that West Paw Design has used include an SBA 504 loan to expand its building. The expansion project supported 29 local jobs and generated over $2.5 million in total economic benefit to the community. Additionally, when looking to expand into new export markets, West Paw Design made use of the U.S. Commercial Service’s network of products and experts to learn about managing risk, foreign duty rates and VAT charges.

This event is an opportunity for participating companies and policy makers to learn about the types of resources APEC economies have developed to help small and medium enterprises implement sustainable business practices.


  1. Westpaw design pet products are a well-known and respected brand here in Australia. Is this another sign that the APEC brand of doing business is “alive and well”? I think so.

  2. Small business assistance by government appears to be more ready available their than here in New Zealand.

    BTW, I haven’t come across the Westpaw brand here in New Zealand.


  3. At first we were skeptical but we are quite satisfied with our carpeting that is made 100% from recycled plastic bottles! Shredded and reformulated I guess, but when you look at the strands very close they do have a sheen of plastic. Anyways, is plenty soft and comfortable and has traditional new carpet smell. Also very stain resistant. Just like a pop bottle.

  4. As a member of the organics foods industry in the US, it is extremely encouraging to see other small businesses use the available resources to grow their business. The organic foods industry is focused on the environment, people and pets, as well. It is great to see organizations like APEC support and contribute to such a grand dream as Sustainability in production like the dreamers of West Paw Design. Thanks for all the sustainable products West Paw Design. And thanks again to APEC for supporting their dreams, which are now a reality for those of us looking for sustainable products for our pets.

  5. It is good to see small companies gaining from government schemes and creating employment

    • Our company exists today because of government. It surprises me they created an industry and didn’t have anyone in place to fill the role.

  6. It’s a privilege that small manufacturing companies can take advantage of local, state and federal resources offered at minimal cost to help them become sustainable, competitive and profitable.

  7. great to see eco friendly pet retailers going green. i have been making pet clothing from remnants, and discontinued fabrics that fabric stores would just end up discarding and filling up landfills, also shipping with recycled products. we love our earth and need to protect it. thanks for posting this.
    paul @

  8. Its great to see that small businesses can be sustainable and they can lead the way to show other big business that sustainability can be achievable when we all work towards it. Lisa @

  9. Great article. Only way the US is going to make it out of this finacial mess is if start up entraupenurs like this lead the way. Seem like a great business plan

  10. It is nice that small business gaining from government schemes and employment.Good article posting about small business.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s