Posts Tagged ‘Trade Winds Asia’


Made in Rural America: Helping Appalachian Business Sell to the World

February 18, 2014

This post originally appeared on the White House blog.

Earl F. Gohl is the Federal Co-Chair of the Appalachian Regional Commission, a regional economic development agency that represents a partnership of federal, state, and local government established by an act of Congress in 1965.

Forty-two percent of the Appalachian Region’s population lives in rural areas. President Obama’s Made in Rural America export and investment initiative presents a strategic opportunity to expand the region’s exporting sector, grow jobs, and ensure long-term sustainable growth. It is one more example of how the White House Rural Council works to provide economic opportunity in rural America.

Over and over, my travels throughout the region have underscored the role that expanded export markets can have in creating jobs and strengthening local economies. Yet many small businesses in Appalachia view entering the export market as a daunting challenge, something they haven’t really focused on before. The President’s proposal is specially designed to help these rural companies get in the export game by connecting them to export information and assistance. These additional resources will strengthen the capacity of Appalachian business to compete and succeed in the global economy of the 21st century.

Rural enterprises from across Appalachia have a history of demonstrating their competitive success in capturing new export opportunities. In September 2013, an Appalachia USA delegation of 18 home furnishing and wood product enterprises generated over $50 million in new export sales at the FMC international trade show in Shanghai, China. One month earlier, a 22-member mining equipment, technology, and service delegation achieved similar export success from their Appalachia USA pavilion at the Asia-Pacific International Mining Exhibition in Sydney, Australia.

First-time export ventures are a challenge but they offer the potential of significantly expanded markets. At the U.S. Commercial Service 2013 Trade Winds Business Forum in Seoul, South Korea, Appalachia USA delegates from a small manufacturing enterprise in Sistersville, West Virginia seized the opportunity to make their first sales into the global market. It is small manufacturers like this who will have greater opportunities under the President’s plan.

By creating a comprehensive strategy connecting federal resources with rural leaders and businesses to expand exports, the Made in Rural America initiative will bring new and welcome energy to Appalachia’s growing export sector. The President’s initiative will help increase the number of small manufacturers who can succeed, and it will help Appalachian businesses sell to the world.


Advocacy Center Helps Keep the Ball in Colorado’s Court

July 8, 2013

Nicholas Barter is an intern in the International Trade Administration’s Office of Public Affairs. He’s a graduate of Eastern Connecticut University, taking graduate courses at the George Washington University.

Representatives from Ball Aerospace and the Korean Aerospace Research Institute signed their business contract during the Trade Winds Asia 2013 trade mission.

Representatives from Ball Aerospace and the Korean Aerospace Research Institute signed their business contract during the Trade Winds Asia 2013 trade mission.

Odds are you don’t need a scanning UV-visible spectrometer. You may not even know what that is. But the Korean Aerospace Research Institute (KARI) does need one, and it contracted with Colorado-based Ball Aerospace & Technologies Corp. to provide it.

Contracts like these will continue to bring quality American-made products to organizations across the globe.

Ball signed the contract with KARI on May 13, and will deliver a scanning UV-visible spectrometer to detect pollution and monitor long-term climate change in the Asia-Pacific region.

The contract will support an estimated 100 American jobs. It also supports Colorado’s top export sector — Computer and Electronics. The sector was the state’s leading merchandise export category in 2012, accounting for $2.1 billion in export sales.

Competing for foreign public contracts can be difficult. There could be a home-field advantage, as foreign governments may want to support their own country’s businesses. There could be artificial roadblocks, customs issues, or any number of potential hurdles.

That’s when the Department of Commerce’s Advocacy Center can be helpful.

The Advocacy Center has helped hundreds of small, medium, and large U.S. businesses win contracts across the world. Its goal is to guarantee that U.S. products and services can compete abroad on a level playing field. For this contract, Ball beat out companies from Germany and the Netherlands.

Advocacy Center Regional Manager, Frederick Helfrich, attended the signing of the contract by Ball and KARI during the Trade Winds Asia 2013 trade mission. Under Secretary Francisco Sánchez extended his congratulations to Ball at the mission as well.

If your business is in need of assistance to expand globally, please contact the Advocacy Center. Our team would be glad to help your company compete for foreign government contracts.


Helping to Drive the Export Economy

June 5, 2012

Francisco Sánchez is the Under Secretary of Commerce for International Trade.

June is only a few days old, but it’s already been a special month for me personally.

Last Friday, I was both honored and humbled to receive the “Excellence in Public Sector Service Award” from the Latin Chamber of Commerce of the United States (CAMACOL).

Based out of my home state of Florida, the organization is one of the most influential minority business associations in the nation. For decades, it has done great work to open new doors of opportunity for U.S. businesses, and I greatly appreciate CAMACOL’s recognition of my work in the global marketplace.

Under Secretary Francisco Sánchez during the Healthcare Technology and Policy Trade Mission (Photo: Eduardo Sanchez)

Under Secretary Francisco Sánchez during the Healthcare Technology and Policy Trade Mission (Photo: Eduardo Sanchez)

However, as I always say, I don’t do this work alone. I have the pleasure of serving with the talented staff of the International Trade Administration (ITA).  Located in roughly 100 U.S. cities, and more than 70 countries, they work tirelessly to represent the interests of American businesses in markets all over the world.

As you’ll see in this month’s edition of the International Trade Update, they continue to do great work to help American-made products reach as many international consumers and markets as possible.

We held Trade Winds — Asia, an event to help U.S. companies, across a wide-range of sectors, explore the incredible opportunities in the Asia-Pacific region. U.S. goods exports to the region totaled nearly $900 billion in 2011 — a 15 percent increase from 2010.  Incredibly, there is potential to do more, and we are working to help companies make the most of this promise.

Additionally, in Hong Kong, Commercial Officers from ITA organized the largest ever Filmart conference, bringing together American film companies to meet with regional distributors from across Asia.  This business forum, and others like it, ensures that American entertainment companies are well positioned to prosper in this important market.

I was also proud to lead a delegation of 17 U.S. companies on the first U.S. Healthcare Policy Trade Mission to Mexico.  The Mexican healthcare sector has invested an estimated $500 million in healthcare information technology systems; its government is expanding healthcare coverage to all citizens, and with 4 percent economic growth expected in the country for 2012, this is an ideal market for U.S. medical sector products and services.

One final highlight from last month: we celebrated American exporters at the President’s “E” and “E Star” annual awards ceremony, which recognizes those who make significant contributions to the U.S. export industry. The event was held at the White House with special guests Commerce Secretary John Bryson, and Valerie Jarrett, Senior Advisor to President Obama.  A record 41 companies were honored for their excellence, and, in the larger picture, the event emphasized how important U.S. exports are to America’s economy and future.

The numbers are clear: in 2011, the total value of U.S. exports reached a record $2.1 trillion; these exports supported nearly 10 million jobs at a time when putting people to work is a national priority.  That’s why ITA remains firmly committed to helping companies sell products that are “Made in America” in as many markets as possible.

One example: when this newsletter edition publishes, I am leading a trade mission to Russia focused on clean technology and energy efficiency.  The Russian government has stated that the industry is a key to a modern economy, and we’re determined to ensure that U.S. products are a part of this growth.  And over the next few weeks, ITA will have a number of announcements so keep in contact with us.

June is poised to be a productive month.  As I stated earlier in this column, it’s already been special for me.  I was honored to receive an award for my public service.  But, I don’t do my work to get awards; I do it to make a positive difference for U.S. businesses.  And each new day brings new opportunities to do this work and make that difference.

Get in touch with ITA, and those opportunities could be yours.